sureline

EVERY HOUR YOU'RE BUSY, YOUR AGENT'S ONEVERY HOUR YOU'RE ASLEEP, YOUR AGENT'S ON

24/7 coverage for all of your customers' needs

AI agents your customers will love. On your website, in your app, and on your phone line. Mid-cut, mid-lunch-rush, mid-anything, the agent you built books the appointment, takes the payment, and delights your customers at every step.

Customers don't stop when the lights go off. Your night-shift agent answers on your site, in your app and on your line, books the late ones, and leaves the story for your morning coffee.

Try us out

Free to start · keep your number · $10 starter credit on us

YOU · MID-SHIFT YOU · FAST ASLEEP 12:41 PM YOUR AGENTS · WITH 5 CUSTOMERSTHE NIGHT SHIFT · IN CONVERSATION
✓ 9:05 AM · BOOKED ✓ 11:15 AM · BOOKED ✓ 1:40 PM · RESCHEDULED ⚑ 4:22 PM · NEEDS YOU → SENT ✓ 6:03 PM · BOOKED · $165 ✓ 9:47 PM · BOOKED ✓ 11:12 PM · TEXT CONFIRMED ✓ 12:40 AM · MESSAGE → INBOX ✓ 2:34 AM · BOOKED · SUN 2:00 ✓ 5:15 AM · BOOKED · $85

Here's the thing

You were with a customer. The phone didn't care.

You went home. Your customers kept dialing.

Every business runs on being reachable, and every business misses calls. Not because you don't care. Because you were busy doing the actual work.

The calls keep coming after you lock up. They go to voicemail, and then they go to whoever answers next.

56% of callers to businesses speak with a person. The other 44% don't Invoca, 70 million calls
<3% of callers pushed to voicemail leave a message Invoca platform data
78% of consumers have abandoned a business after an unanswered call CallRail, 1,000 US consumers

Your new hires

Meet your agents

Agents that know your business, your prices, and what your customers usually call about. They work your website, your app and your line around the clock, so nobody waits on hold and you don't have to break off what you're doing.

● ON DUTY NOW MA

Maya

Daytime · 8am–6pm

Warm and unhurried. Answers questions, takes bookings, remembers your regulars, and never puts anyone on hold.

You can absolutely bring the dog. Everyone does.”

OT

Otis

Scheduling · all day

Lives inside your calendar. Books, reschedules, sends confirmations, and chases the no-shows so you don't have to.

I've got a Thursday 4:15. Want me to hold it while you check?”

☾ ON DUTY NOW JU

June

After hours · 6pm–8am

Calm at 3 a.m. Handles the late conversations, knows what counts as an emergency, and wakes the right person when it does.

Help is on the way. Expect a call back within fifteen minutes.”

Built for business owners

Everything you'd want a great agent to do. Nothing you have to babysit.

Shared knowledge

Teach Sureline your hours, prices, policies and parking once. Every agent answers from that one source, and flags anything that looks out of date.

✓ HOURS ✓ PRICES ✓ PARKING + ANYTHING

One inbox for every conversation

Website, app, phone, voicemail and text, all in one thread per customer. Read the transcript, hear the audio, reply by text.

🌐 WEB · ☏ PHONE · ✉ TEXT · ▶ AUDIO · ONE THREAD
HUMANS WELCOME

Clean handoffs

Angry caller? Big job? On the phone your agent patches them through to your cell mid-call with a whispered summary; on your site or app it books the callback and writes up what happened.

PATCHING YOU IN… LIVE

Your number stays yours

Keep the number your customers already know. It never leaves your carrier. Forward it to Sureline in two minutes, and turn the forwarding off anytime by dialing a code. We never touch it, port it, or hold it hostage.

(415) 555-0100 · STAYS ON YOUR CARRIER

Hours & escalation rules

Day shift, night shift, holiday mode. Decide exactly what counts as an emergency and who gets woken up for it.

☀ MAYA · ☾ JUNE · ✈ HOLIDAY MODE

On your website and in your app

Two lines of code put a "Talk to us" button on your site, and the same snippet in a WebView is your app. Visitors get the same agent, the same voice, the same knowledge. No telephone involved.

🎙 TALK TO US · SAME AGENT, EVERY PATHWAY
USAGE CREDITAUTO TOP-UP ON
7¢starting price per minute of AI voice conversation
$84.20 remaining~1,000 minutes of conversation
  • Same AI rate on your website, your app and your phone line ALWAYS
  • Named agents, up to your plan limit INCLUDED
  • E-mails your agent sends INCLUDED
  • Texts your agent sends FROM 1.2¢
  • Transcripts, inbox & knowledge INCLUDED
  • Seats for your whole team INCLUDED
  • Keeping an agent pathway live (site, app or your line) $2 / MONTH EACH
  • After-hours surcharge NONE
  • Usage minimum on the Free plan NONE

Pricing

Choose your capacity. Pay published rates for what you use.

Starting at 7 cents per minute of AI voice conversation. That price has a language model in it. Your credits pay for what the software actually uses, at published rates: each AI model has its own per-minute rate, the same whether the conversation arrives from your website, your mobile app or a telephone call, and everything else the platform does for you is priced on its own line at the published rates page. E-mails cost nothing.

Your plan sets how many organizations, businesses, agents and Circuits you can run, plus account features such as custom domains and client invoicing. The plan fee stays separate from the usage bill. Compare Free, Growth, Pro and Enterprise.

The Free plan covers one business, five agents and five Circuits with no usage minimum. There is no night rate. 2 a.m. costs the same as 2 p.m. The first $10 of usage credit is on us.

See plans and usage pricing

Customer story

“Our call volume that reached the office was cut in half!”

“Our office was overrun with calls. I couldn’t afford another employee.
Then we started using Sureline. Our call volume that reached the office was cut in half! We stopped missing calls, and my employees were able to refocus on a backlog of work that had been building up for months!
Thank you Sureline!”

LL
Lance Liddell Liddell Stor-All and Rentals
400+conversations handled in nine weeks
66%finished without anyone in the office picking up
$96total for the busiest month

Liddell Stor-All and Rentals is two businesses behind one office door. Storage units on one side, rental property on the other, and a single number for both. Unit availability, listings, applications, online payments, work orders: all of it lands on the same desk, and on the busiest day it landed 44 times.

Sureline picked up in front of that desk. Over nine weeks the agent held 403 conversations with 225 different callers, working from the same listings, rates and policies the staff use. It passed along the 135 that genuinely needed a person, with the reason attached. The other 268 were finished on the spot.

The office kept a third of the volume it used to carry, and the busiest month cost $96.

Liddell Stor-All Liddell's Rentals Measured from the Liddell account, 22 June to 25 August 2026
403 conversations · 518 minutes · cost shown at the published rate

Frequently Asked Questions

Fair questions, straight answers.

Do I have to change my phone number?

No. Forward your existing number to Sureline. It never leaves your carrier, and you can switch the forwarding off anytime by dialing a code. Nothing to port, nothing to give up.

What if a customer has a question the agent can't answer?

Your agent takes a message or books a callback, and on the phone it can hand the call straight to a person you named. It never guesses at an answer.

Do you sell phone service?

No. We sell software. Your phone company stays your phone company, and your number never leaves your carrier. A telephone call to your agent does use carrier time, and that time appears as its own line on the rates page, about 1.3¢ a minute for a local number, more for a toll-free one, priced the same way as every other component. On your website and in your app there is no telephone at all. The conversation runs over the internet.

Will it wake me up?

Only if you tell it to. You decide what counts as an emergency, in your own words: flooding, gas smell, no heat. You name who gets woken for it. Everything else waits politely in your morning summary.

How does it learn my business?

Sureline reads your website for the details it needs. If that leaves gaps, our setup agent asks you about hours, prices and policies once. Every agent you build shares that knowledge.

Want tighter control? Build the workflow yourself in the agent builder.

What does a typical month cost?

The Free plan covers one business, five agents and five Circuits. Paid plans add capacity and account features. Usage is billed separately: AI voice conversation starts at 7 cents per minute, each live pathway is $2 a month, and texts and carrier time use their published rates. See plans and usage pricing for the full breakdown. Your first $10 of usage credit is free.

Ready when you are☾ GOODNIGHT

Give your agent your busiest day.

Time for bed? Don't worry. Your agent has it covered.

Five minutes of setup and tonight is covered on your site, your app and your line. Read what happened over breakfast.

Build your agent, free to startStart free, cover tonight